AEWORLDMAP.COM (3,300+ posts)

Building: Prada Epicenter Store
Location: 343 North Rodeo Drive Beverly Hills, Los Angeles, California
Status: Completed 2004
Architects: Rem Koolhaas OMA
Associate Architects: Brand+Allen Architects
Structural Engineers: Ove Arup & Partners
Hydraulic Wall Engineers: Hamilton Engineering

AE Interests:  Re-interpretation of high-end retail experience including:  front entry with no doors (air-curtain, plasma imaging in dressing rooms, custom artificial sponge wall material, structural laminated-glass grand stair, glass that switches from translucent to transparent electronically, hydraulic storefront wall that “closes” store at night.

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